Free Books on Startups

Startups are hard to scale, and according to data across the globe, 90% Of Startups Fail.
In a research done by  CB Insights of 101 Startups, they gave 20 reasons why Startups Fail .

From lack of product-market fit to disharmony on the team, CB Insights broke down the top 20 reasons for startup failure by analyzing 101 startup failure post-mortems.

The reasons were:

  • Poor Product: 17%
  • Bad Location: 9%
  • Legal Challenges: 8%
  • Loss of Focus: 13%
  • Lack of Passion: 9%
  • Burning Out: 8%
  • Pivot gone bad: 10%
  • Failure to Pivot: 7%
  • No Market Need: 47%
  • Product Mis-Timed: 13%
  • Need or Lack of Business Model: 17%
  • Not Using Network/Advisors: 8%
  • Running Out of Cash: 29%
  • Pricing/Cost Issues: 18%
  • No Financing/Investor Interest: 8%
  • Getting Outcompeted: 19%
  • Poor Marketing: 14%
  • Ignoring Customers: 14%
  • Not the Right Team: 23%
  • Disharmony on Team/Investors: 13%

I will recommend you read the report Here

That is why you need extensive knowledge about Startups, Your Products, Market, User, to name a few.

I have put together Books that you can Download and Read for free that will help in Pivoting your Startup to Profitability and Sustainability.

Zero to One

Notes on startups, or how to build the future by Billionaire, Peter Thiel and Blake Masters X-rayed the Challenges of the Future, The Ideology of Competition, 
How the next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. And the next Mark Zuckerberg won’t create a social network. If you are copying these guys, you aren’t learning from them. 
Doing what we already know how to do takes the world from 1 to n, adding more of something familiar. But every time we create something new, we go from 0 to 1. The act of creation is singular, as is the moment of creation, and the result is something fresh and strange. 


What Kills Startups

Author Akira Hirai talked about a disciplined approach to identifying and mitigating risks and help you beat the odds failure.


The Four Steps to the Epiphany

This book talked about methodology for product development, launch and life-cycle management, The Product Development Model, Concept and Seed Stage, Product Development.

Emphasis on Execution Instead of Learning and Discovery 
The book also talked about how emphasis is on “get it done, and get it done fast.” So it’s natural that heads of Sales and Marketing believe they are hired for what they know, not what they can learn. They assume their prior experience is relevant in this new venture. Therefore they need to put that knowledge to work and execute the sales and marketing programs that have worked for them before. 

Please note that this is a Summary of the Book, You can purchase the book on Amazon.


Startup Guide: An entrepreneur’s guide from Harvard University

The Guide talked about  factors to take into consideration when launching a Startup.

• Demand: Potential to provide a solid platform for multiple markets or product opportunities.

• Competition: Identification of other companies that offer similar solutions.

• Licensing: Likelihood of interest from existing companies in licensing the technology.

• Funding: Availability of capital to build and grow the business, together with the interest, capabilities, and track record of likely investors.

• Commitment: Level of commitment and involvement of the inventors.

• Support: Presence of a true business champion for both the technology and the new venture.

• Management: Experience, passion, and drive of the startup’s executive team.

The reality is that only some inventions may be suitable for the creation of a startup company. Innovations may progress more quickly in a focused startup than in an academic lab or a large company.


ossy ilumah

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